The front end shot was pretty simple. Multiple strobes assembled in Photoshop. Lensflares added in After Effects using Optical Flares.
For the rear end shot I wanted to put the car somewhere else. In 3D studio max I created a desert type enviornment using the Plugin Forest Pro. Using their assets along with Evermotion archmodels I was able to create the enviornment in a matter of hours. Rendered final image using Vray.
Below is a video which is a small overview of the 3D file and the photoshop file.